London City Airport

In 2014, Bloomberg introduced a technology-driven brand experience at London City Airport. This included a premium pre-flight lounge and digital screens that shared 80 different content streams of news and data with passengers throughout the terminal spaces. The project aimed to enhance the airport facilities and showcase the Bloomberg brand. Around 300 separate elements were designed to work together to create a seamless experience. The project, known as The Hub, was active for three years.